HOUSTON — Motiva expanded the 76 brand into Florida, making it the 10th state in which it supplies the branded gas.
As part of the initial launch, Motiva executed wholesale distribution and marketing agreements with First Coast Energy and KARS Petro Distributors to supply 76 fuel to their retail sites.
The Florida gas stations offering 76 fuel will span the entire state, from Jacksonville to Naples, and feature the 76 “Crest” imaging with an orange and blue legacy color palette. By the end of 2018, Florida drivers will be able to fuel up with the 76 brand’s TOP TIER gas at more than 65 locations.
“We are excited to have First Coast Energy and KARS Petro as our first 76 brand wholesalers in Florida,” said Paul McWhirter, sales manager for the 76 brand. “They embody the qualities we look for in our 76 wholesalers — focused on delivering the highest quality of professionalism, expertise and dedication to promoting the brand.”